Global Certificate in Crisis Communication & Public Image Management
-- viewing nowThe Global Certificate in Crisis Communication & Public Image Management is a comprehensive course designed to equip learners with critical skills in managing organizational crises and protecting public image. This program is essential in today's unpredictable business environment where a well-handled crisis can strengthen public trust and minimize damage.
6,407+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Crisis Communication Fundamentals: Understanding the importance of effective communication during a crisis, and the role of a crisis communicator.
• Crisis Preparedness: Developing a crisis communication plan, identifying potential crises, and preparing for effective response.
• Message Development: Crafting clear, concise, and compelling messages for various stakeholders during a crisis.
• Media Relations: Building relationships with the media, understanding media dynamics during a crisis, and delivering effective media interviews.
• Social Media Management: Leveraging social media for crisis communication, managing social media channels, and monitoring social media for crisis intelligence.
• Stakeholder Engagement: Identifying key stakeholders, engaging with stakeholders during a crisis, and managing stakeholder expectations.
• Ethics in Crisis Communication: Understanding ethical considerations in crisis communication, including transparency, honesty, and accountability.
• Measurement and Evaluation: Measuring the effectiveness of crisis communication efforts, evaluating outcomes, and learning from past crises.
Note: These units are not ranked in any particular order and may vary based on the specific needs and goals of a crisis communication and public image management program.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate