Certificate in Mobile Native Ad Optimization
-- ViewingNowThe Certificate in Mobile Native Ad Optimization is a comprehensive course designed to meet the growing industry demand for experts in mobile advertising. This program emphasizes the importance of mobile native ads, which are proven to have higher engagement and conversion rates than traditional mobile ads.
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GBP £ 140
GBP £ 202
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โข Mobile Native Ad Formats: Understanding the different mobile native ad formats such as in-feed ads, recommendation widgets, and native video ads.
โข Mobile Native Ad Design: Learning the principles of effective mobile native ad design, including copywriting, visuals, and call-to-action.
โข Mobile Native Ad Placement: Exploring the best practices for mobile native ad placement, including above the fold vs. below the fold, and viewability.
โข Mobile Native Ad Targeting: Understanding the different targeting options available for mobile native ads, including demographics, interests, and behavior.
โข Mobile Native Ad Optimization: Learning how to optimize mobile native ads for maximum performance, including A/B testing, bid management, and automation.
โข Mobile Native Ad Measurement: Understanding the key metrics for measuring mobile native ad performance, including click-through rate, conversion rate, and return on ad spend.
โข Mobile Native Ad Fraud: Learning how to detect and prevent mobile native ad fraud, including click injection, click spam, and pixel stuffing.
โข Mobile Native Ad Compliance: Understanding the industry standards and regulations for mobile native ads, including the Coalition for Better Ads and the IAB's Native Advertising Playbook.
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