Executive Development Programme in Building a Sustainable Game IP Strategy
-- ViewingNowThe Executive Development Programme in Building a Sustainable Game IP Strategy is a certificate course designed to empower professionals with the necessary skills to create and manage successful video game intellectual properties (IP). This program is crucial in an industry where IPs are the foundation of successful game franchises, driving revenue and growth.
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⢠Game IP Strategy Development: Understanding the importance of intellectual property (IP) in the gaming industry and how to create a sustainable IP strategy.
⢠Game IP Rights Protection: Learning about different types of IP rights, such as copyrights, trademarks, patents, and trade secrets, and how to protect them.
⢠Game IP Licensing: Exploring the process of licensing game IP, including negotiation, drafting agreements, and managing relationships with licensees.
⢠Game IP Valuation: Understanding how to determine the value of game IP, including methods such as cost, market, and income approaches.
⢠Game IP Portfolio Management: Learning how to manage a game IP portfolio, including identifying key IP assets, monitoring IP use, and enforcing IP rights.
⢠Game IP Monetization: Exploring different ways to monetize game IP, such as merchandising, sponsorships, and partnerships.
⢠Game IP Transactions: Understanding the process of buying, selling, or transferring game IP, including due diligence, negotiation, and closing the deal.
⢠Game IP Dispute Resolution: Learning about different methods for resolving IP disputes, such as mediation, arbitration, and litigation.
⢠Game IP in a Global Context: Exploring the challenges and opportunities of managing game IP in a global marketplace.
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