Executive Development Programme High-Performance Media Relations

Name: Executive Development Programme High-Performance Media Relations
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The Executive Development Programme in High-Performance Media Relations is a certificate course designed to empower professionals with the skills necessary to excel in media relations. In an age where media influences public opinion, this course gains significance.

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AboutThisCourse

It addresses industry demand for experts who can manage media interactions effectively, craft compelling narratives, and protect brand reputation. Learners will gain essential skills in crisis communication, press release writing, and media engagement strategies. They will also understand the nuances of digital media and how to leverage it for optimal impact. By the end of the course, participants will be able to handle media interviews with confidence, create powerful messaging, and lead high-performance media relations teams. This programme is ideal for PR professionals, corporate communicators, marketing specialists, and business leaders seeking to enhance their media relations skills. It offers a unique blend of theoretical knowledge and practical application, ensuring learners are well-equipped to advance their careers in this critical field.

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CourseDetails

• Media Relations Strategy & Planning
• High-Performance Media Interview Techniques
• Crafting Effective Press Releases & Media Statements
• Building & Maintaining Media Relationships
• Social Media & Digital Media Relations
• Crisis Communications & Reputation Management
• Measuring Media Relations Success & ROI
• Media Training for Spokespersons
• Stakeholder Engagement & Media Relations

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME HIGH-PERFORMANCE MEDIA RELATIONS

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London School of International Business (LSIB)

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05 May 2025

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